My Work

As the marketing communications manager for a medical simulation company, I develop and oversee creative projects for product launches, conferences and ongoing campaigns. I manage a talented team of independent designers, photographers, videographers and writers.

2015 product catalog

Healthcare Simulation News

Product launch press release

Customer announcement press release

Product launch video

Product overview video

Conference promotion video

Blog on childbirth simulation

In my career as a freelance writer and PR consultant, I wrote Newspaper in Education (NIE) tabloids for the New York Times Company, developed outreach letters, newsletters and an annual report for ShelterBox, an international disaster relief organization, and placed media interviews for a boutique home health service. At the same time, I wrote and blogged for the Maddux Report, Sarasota magazine, Biz941, 82 Degrees, Child Connections and other magazines.

NIE Spanish Florida

Shelterbox Annual Report

SRQ Top Developers

Hot Seat blog

As a senior editor at SRQ magazine, I conceived, researched and wrote in-depth articles about Sarasota’s arts, politics and community to build the magazine’s brand as the voice of the city’s urban, creative, leading edge culture.

Boomers in Paradise

Loving Thy Neighborhood